We, as the Designer Interviews ("DI") had the distinct pleasure and opportunity to interview award-winning, most creative and innovative JYDP ("JYDP").

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Designer Profile of JYDP

Michelle Sun is the founder and design director of JY design practice. She graduated in Nottingham Trent University, majored in interior and architecture design. And work with IMAGINATION group for 2 years as a designer in retail department in London. With the international education and work experience, michelle compromise the western design language with Chinese culture and style into her design work. Her innovational insight of retail , commercial and F&B projects , has created a unique design language and style. By winning several design awards locally and internationally ,like Top 100 innovative international designer of GPDP Award, she was recognized as a representative new retail designer in China.

JYDP Designs

We are pleased to share with you original and innovative design work by JYDP.


Pizza Marzano Select Restaurant

JYDP Design - Pizza Marzano Select Restaurant

Designer Interview of JYDP:

DI: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

JYDP : I studied interior and architecture design in Nottingham Trent University. After graduate, I worked in IMAGINATION group retail department as an interior designer for 2 year. After 5 years interior work experience in China, I decided to open my own business and established JY design practice.

DI: Can you tell us more about your company / design studio?

JYDP : JY design practice is a professional interior and architectural design consulting company. The company was founded by Michelle Sun. While injecting international and diversified creativity. Adhering to the concept of respecting the domestic culture, JYDP mainly engage in various projects such as medical care, lifestyle, catering, business, office and hotel. JYDP focuses on the changing zeitgeist and way of life, creating more value for projects and brands through the creativity of constant development. On the basis of respecting customers' ideas, integrate unique creativity. The pursuit of excellence at the same time, and strive to make every project into a boutique JYDP pays attention to the international concept, and infuses has the innovation and the forward-looking design thinking, has won the international famous design award many times. In today's competitive business trends, JYDP from space to consider not only, more with the brand and the competitiveness of the project as a starting point, through the project background, business model, competitive and commercial value, such as understanding and analysis, so as to achieve accurate space design, to provide overall solution of the space, pay attention to the project from the integrity of the concept design and the ground.

DI: What is "design" for you?

JYDP : “Design” is my work and life.

DI: What kinds of works do you like designing most?

JYDP : Interior and space

DI: What is your most favorite design, could you please tell more about it?

JYDP : Every project I worked with are my favorite.

DI: What was the first thing you designed for a company?

JYDP : A Hotel interior space

DI: What is your favorite material / platform / technology?

JYDP : Natural material

DI: When do you feel the most creative?

JYDP : When I am travelling

DI: When judging a design as good or bad, which aspects do you consider first?

JYDP : The design idea and intention

DI: From your point of view, what are the responsibilities of a designer for society and environment?

JYDP : Creating and designing value

DI: Can you describe a day in your life?

JYDP : Design, work out , making health food, think and sleep

DI: What skills are most important for a designer?

JYDP : Creative mind and curiosity

DI: Designing can sometimes be a really time consuming task, how do you manage your time?

JYDP : Planning ahead and efficiently

DI: What was your most important job experience?

JYDP : When my clients say :no I don’t like it

DI: What are your future plans? What is next for you?

JYDP : Creating space for wellness and Healthcare

DI: Do you work as a team, or do you develop your designs yourself?

JYDP : Work as a team